How to Create a Great Corporate Event Stream

Live streaming corporate events is an excellent way to engage a global audience, promote brand awareness, and deliver key messages. However, producing a high-quality event stream requires careful planning, professional equipement & flawless execution. Here’s how to ensure your corporate live stream looks and sounds as professional as possible.

1. Check Your Location for Connectivity

Before setting up any equipment, assess your venue’s internet connectivity. A fast, stable ethernet connection is ideal, but what if one isn’t available? Companies like Nimblecast specialise in broadcasting high-definition (HD) streams even when ethernet isn’t an option, leveraging bonded cellular and other cutting-edge technologies ensuring smooth transmission.

2. Use High-Quality Broadcast Cameras

Nimblecast uses the latest broadcast cameras to provide high-quality live stream.

Not all cameras are created equal. Investing in broadcast-quality cameras with high-end lenses ensures crisp, clear visuals. Cheap lenses don’t process light effectively, leading to washed-out images, distortion, or poor focus. High-quality glass makes a significant difference to the final product.

3. Invest in a Good Tripod

A sturdy tripod is essential for smooth camera movements. Any pan or tilt can look jerky and detract from the quality of your output. Avoid cutting costs here, cheap tripods lead to shaky, unsteady footage. How does that reflect on your business??

4. Hire Skilled Camera Operators

While it may be tempting to save money by using less experienced crew, professionals bring invaluable expertise. A skilled camera operator knows where to point the camera at the right time, ensuring that key moments are captured effectively. Live production experience is crucial for a seamless broadcast.

5. Use Good Quality Lavalier Microphones

Audio quality is just as important as video quality. Avoid using WiFi microphones, as they are prone to interference on corporate networks. Instead, invest in high-quality wired lavalier microphones that feed directly into a physical mixer. This ensures clear, reliable sound without the risk of dropout or interference, keeping your broadcast professional and uninterrupted.

6. Use a Professional Broadcast Director

A live broadcast director cuts between cameras and adjusts shots in real time, making sure the event is visually engaging and polished. Your business reputation is on the line, so why take the chance? Hire a professional director, look professional.

7. Connect Cameras to a Physical Mixer

A physical mixer that hard-cuts from SDI, not HDMI keeps output quality high and provides a level of redundancy.

While computers are great for many tasks, they can crash unexpectedly. Programs like Vmix are incredibly powerful, but aren’t a turn-key solution. To ensure a stable feed, connect your cameras to a physical video mixer. This will help manage multiple video sources and transitions without relying solely on a software-based solution.

8. Use a High-Quality Encoder

Your encoder is responsible for converting your video signal. A high-quality encoder ensures your stream is delivered at the highest possible quality, Nimblecast use Haivison encocders to maxinise output quality. Consider your streaming format requirements—whether RTMP, SRT, or TCP Pull—to ensure compatibility with your chosen platform.

9. Do You Need a Distribution Server?

If you plan to send your stream to multiple platforms such as Zoom, Teams, X, YouTube, or Facebook, consider whether you need a distribution server. This will allow you to efficiently route your broadcast to different destinations simultaneously, ensuring a smooth viewing experience for all audiences.

Final Thoughts

A great corporate event stream requires professional planning, high-end equipment, and experienced personnel. By following these steps and leveraging the expertise of a specialist like Nimblecast, you can ensure a flawless and engaging live broadcast that reflects positively on your business.

Need help with your corporate live stream? Contact Nimblecast today to discuss how we can help you achieve a seamless, high-quality broadcast.